axian university

Business

Audit

Communication

Diversity, Inclusion, Equity

Finance and Accounting

Legal

Marketing

Marketing and customer relationship

Human resources

Sales and customer experience

WHOLESALES CAPACITY: TELECOMS GAMES AND PRACTICE

Understanding the whole ecosystem: overview of stakeholders, sectoral issues, investment strategies, intra-operator agreements, technical assessments and prerequisites, contracts and trade negotiations, VAS* and customer...

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TRADE PROJECT MANAGEMENT

Develop an action plan and tools to improve a company’s performance Co-ordination of human and financial aspects, material means to implement the project To...

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PRICING

Understand the fundamental principles of data analysis. Learn about data-based pricing methods. Practice the use of analytical tools to extract relevant information.

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GO TO MARKET

Understand the key steps for successful product launch. Learn to develop effective value propositions. Practice the use of case studies and specific tools for...

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TREATMENT OF CLAIMS AND MANAGEMENT OF DIFFICULT CLIENTS

Know what a difficult customer is Anticipate customer complaints Dealing with objections Exploit claims Communicate effectively. Satisfy and retain customers.

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MOVING A TRADE TEAM

Support team leaders to motivate their teams and boost sales

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TRADE TEAM MANAGEMENT

Support team leaders in improving team cohesion

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MANAGEMENT OF TRADE TASKS

Support team leaders in their daily management

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SALE TECHNICAL B2B

Strengthening the basics of customer relations Applying prospecting actions Mastering sales techniques Deal with objections.

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TOOLS FOR A COMMERCIAL TEAM

Conduct participatory management with their different collaborators. As a supervisor. Better co-operate with employees so that they are more pragmatic in feedback, in carrying...

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HARMONIZATION OF DISCOURSES BETWEEN DIFFERENT CANAL SALES

Offer the same customer experience across all channels Serve the same speech to the client, regardless of the contact channel Provide the same arguments...

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LEADERSHIP & OWNERSHIP

Accompany team leaders to develop their leadership potential and push their team to more Ownship.

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TREATMENT OF OBJECTIONS

Strongly motivate the customer to buy a product and service by lifting the various barriers to purchase Stimulate client interest in what is offered...

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SALES AND ADVICE

Discover the customer’s environment through the 4 stages of the deed of sale: opening, investigation, argumentation and conclusion Enhancing the personal efficiency of the...

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MANAGE A COMPLEX SALE

Mastering the tools needed for business to identify opportunities Developing the best business approach, attracting interest and concluding a sale To conclude a so-called...

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ONE CUSTOMER AT A TIME (OCAT)

Strengthening the know-how and know-how of the trade Go to the customer’s discovery, before you can meet your needs Deliver the best experience to...

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AXIAN SALES ATTTITUDE

Improve its commercial combativeness in the different phases of contact with the customer (accommodation, discovery, recommendation, finalization) Mastering the fundamentals of communication and self-confidence...

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PROSPECTION OF SALES

Mastering the different stages and models of prospecting in the sale Optimize visits and convert them into turnover.

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BUILDING A SALE ARGUMENTARY

Capturing customer attention and interest in a product or service Activate the main psychological levers that promote the purchase act, in order to put...

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SAVE SALE BASICS (GUEST)

Strengthening customer relationship gains Improve customer experience Mastering the G.U.E.S.T. method.

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MASTERING SALE TECHNOLOGIES

Understanding the customer approach Assimilate and use C.A.B. tree for products and services Mastering the use of the sales funnel Achieve or exceed the...

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IMPROVING TRADE COMBATIVITY

Mastering approach techniques Responding to objections To win a client.

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MASTERING THE BASIS OF DISTRIBUTION LEVEL 1

Structure a Distribution Channel Define the roles and responsibilities of each player in the area: from Zone Chief to Distributors Know and master distribution...

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MASTERING THE BASIS OF DISTRIBUTION LEVEL 2

Deepen sales in FMCG* Use the pre-GUEST approach* Master sales planning. Ensuring effective competitive oversight Maintain and push motivation.

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IMPROVE CUSTOMER EXPERIENCE TO INCREASE SALES (UPSKILL TO UPSELL)

List client interaction processes (CIP) Understand the stages of the purchase cycle Explain and apply “Up Selling” and “Cross Selling”.

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SOCIAL CLIMATE MANAGEMENT

At the end of the training, participants will be able to: o Diagnose and measure the social climate o Position the HRBP as a...

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TRAINING FOR EMPLOYEE REPRESENTATIVE BODIES ON LABOR LEGISLATION

At the end of the training, participants will be able to: Understand the role and missions of the employee representative. Know the legal rights...

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ORGANISATIONAL AUDIT OF HR

Understanding the principles and practices of the organizational HR audit Establish and lead an HR organization audit approach Write an audit report and a...

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TALENT MANAGEMENT

At the end of the training, participants will be able to: Develop, manage and retain the best talent Recognize and use best practices to...

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TALENT MANAGEMENT PRACTITIONER (CERTIFICATE)

Develop knowledge about key practices and trends in 21st century talent management, as well as the critical problems and challenges of discipline today; Validate...

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DESIGNING AND PROVIDING TRAINING (ANALYZE-DESIGN-DEVELOP-IMPLY-EVALUATE)

Conduct needs analysis, Design and conduct effective training in response to educational and operational objectives

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TRAINING OF FORMATORS LEVEL II

Remember andragogic techniques adapted to animate with ease. Initiate positive group dynamics to awaken and maintain participants’ interest. Facilitate understanding and memorization. Integrate coaching...

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TRAINING INGENERY

Understanding the training engineering approach Acquiring training engineering methods and tools Developing a training module Developing a training programme

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FORMATOR TRAINING: COACH

Analyze the coach trainer’s posture Discover new and active pedagogies Bringing about a reflexive analysis of his professional practice Knowing how to boost a...

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ROLES AND ATTRIBUTIONS OF THE PERSONNEL DELEGATION AND OF THE ENTERPRISE COMMITTEE

Make the worker and the employer aware of their rights and obligations Fully assume their roles in promoting effective social dialogue for the development...

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FOREIGN EMPLOYMENT MANAGEMENT AND SKILLS

To reduce early gaps between the company’s needs and resources in terms of quantity (staff) and quality (skills) Adapting the organization’s human capital to...

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MOBILITY AND CARRIER MANAGEMENT

To meet the human capital needs of the entity based on the skills of the collaborators. Implement the career plan. Develop human capital through...

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HOW TO ELABOR A SOCIAL BALANCE?

Ability to interpret balance sheet data Identifying social dysfunction within the entity Take the necessary measures to restore a soothing social situation

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EVALUATION OF PERFORMANCE

Taking stock of the past period Setting new targets for the coming year Exchange constructively with employees Learn to make feedback.

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STAFF ADMINISTRATION

Understand the rights and obligations of the social partners (Employer and employee representative bodies) Creating a climate of mutual trust with the social partners...

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HUMAN RESOURCES MANAGEMENT – CYCLE 6 MONTHS

Learn the basics of the human resources profession in response to the issues of the group’s entities Understanding and mastering the human resources function...

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CUSTOMER LEVEL 1

Understanding the steps of customer enchantment Support and support the client positively Improve customer experience.

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CUSTOMER LEVEL 2

Deepen the principles of customer enchantment Strengthening their motivation and involvement in society Building a culture of collaboration, mutual support and self-exhaustion Create a...

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CUSTOMER APPROACH

Have better customer relationship management Be customer centered Manage support within the entity for the benefit of the client

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IMPROVING CUSTOMER CLAIMS

Know what a difficult customer is Anticipate customer complaints Dealing with objections Exploit claims Effective communication Satisfactory and customer loyalty

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MANAGE DIFFICULT CLIENTS

Recognize and accompany types of clients Being able to deal with a client positively difficult

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PARKS LEVEL 1 (SBAM – ICARE – RCT – CIP – WEST – U2U)

Mastering the customer journey

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PARKS LEVEL 2 (CNX-GCD TEL F2F – RECLAM RETENTION)

Master all stages of customer support

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CUSTOMER RELATIONSHIP MANAGEMENT

Convince customers of the quality of the services offered Offer customers a service whose quality will leave a positive and lasting impression Laying the...

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LEARN AND ACCOMPANY THE CUSTOMER (I CARE)

Understanding the term “I care” and its importance in customer relations Support and support the client Improve customer experience and thus increase retention rate.

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EFFECTIVELY MANAGE TELEPHONIC CALLS

Understanding the role and responsibilities of a teleadvisor Acquire keys to effective and enjoyable communication.

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WELCOMING THE CUSTOMER AND BOOSTER ITS RELATIONSHIP (SBAM)

Improving the relationship with the client Apply SBAM in industrial relations

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WRITING TENDERS / REQUESTS FOR PROPOSALS

Master public procurement procedures for works, supplies and services. Master contract execution monitoring procedures.

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MASTERING DIGITAL LEGAL RISKS

Draft a contract while protecting yourself legally; Comply with legal obligations related to digital activities; Ensure your practices comply with GDPR; Master the legal...

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JUDICIAL PROCEDURE (CIVIL & CRIMINAL) AND URBAN PLANNING

Understand the basics of civil and criminal judicial procedures in Madagascar. Grasp the foundations of urban planning law in Madagascar. Understand the link between...

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ASSET MANAGEMENT / CORPORATE LAW AND REAL ESTATE INCOME TAXATION (REF JUR007)

Understand the tax rules applicable to real estate income in Madagascar. Master the operation of the tax on real estate property income. Know how...

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ASSET MANAGEMENT: JUDICIAL PROCEDURE (CIVIL & CRIMINAL) AND URBAN PLANNING

Understand the basics of civil and criminal judicial procedures in Madagascar. Grasp the foundations of urban planning law in Madagascar. Understand the link between...

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MAY THE LEGAL RISKS RELATED TO THE ISSUE

Develop a contract with legal protection; To comply with legal obligations related to digital; Ensure compliance of your practices with the GDPR; Mastering the...

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JUDICIAL PROCEDURE (CIVIL AND CRIMINAL) AND URBANISM

Understanding the foundations of civil and criminal judicial proceedings in Madagascar To understand the foundations of urban law in Madagascar. Understanding the link between...

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SEMINAR 2: SOCIETY LAW AND TAXATION OF IMMOVABLE INCOME

Know the ICS’s constitution procedures and tax benefits*. Understand the functioning of the ICS*. Understand SCI taxation*. Know the key points of a legal...

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SEMINAR 3: JUDICIAL PROCEDURE (CIVIL AND CRIMINAL) AND URBANISM

Understanding and mastering: termination of contracts, arbitration in dispute resolution, court proceedings, precautionary measures, the use of forgery, urban planning procedures. Know the key...

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THE BASIS OF SOCIAL LAW IN MADAGASCAR

Know the essentials of rights and obligations in the employee/employer relationship Know the legislation governing hiring, contractual bargaining and termination of employment contract Mastering...

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CODE OF WORK

To acquire knowledge of the fundamental points (changes and clarifications) made in the new Labour Code Putting gains into practice in their daily work...

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HERITAGE MANAGEMENT: JUDICIAL PROCEDURE (CIVIL AND CRIMINAL) AND URBANISM

Understanding the foundations of civil and criminal judicial proceedings in Madagascar To understand the foundations of urban law in Madagascar. Understanding the link between...

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ENTERPRISE RISK MANAGEMENT

Gain in-depth knowledge on: – The basics of insurance, – Risk management and insurance in companies, – Property damage insurance and liability insurance, insurance...

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FUNCTIONAL LAW

To acquire a thorough knowledge of land law. Understanding geomatics in planning and urban planning

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LABOUR LAW

To be able to identify mechanisms to deal with a breach of the employment contract at the initiative of the employer or worker; To...

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EDITION OF LEGAL COURTS

Identify issues of editorial effectiveness Preparing the structure of his writings Writing his writings with method

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SEMINAR 1: LAND LAW AND IMMOBILITY TAXATION

Know the mechanisms for acquiring real estate for foreigners (emphyteotiqe leases, concession contracts, …) Identify risks to be addressed with third parties and administration...

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INSURANCE CONTRACT

Understanding the guiding principles of insurance: compensation, lump sum, mutualisation and risks Differentiating selection and risk division To become familiar with the legal environment...

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FINANCIAL INCLUSION

Get a better idea of the state of research results on the impact of financial inclusion on poverty reduction, business development, women’s empowerment, etc....

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COMPARATIVE ACCOUNTING

Learn about existing accounting standards (Malagasy PCG 2005, IFRS). Become familiar with common terms and the presentation of financial statements under each standard. Understand,...

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CORPORATE TAXATION

Enable participants to master general concepts and correctly apply the legal and regulatory provisions on taxation in the life of the company.

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ADVANCED STOCK MANAGEMENT

Enable participants to better manage the balance between needs and resources in order to avoid stock-outs and overstocking.

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PROCUREMENT PERFORMANCE MEASUREMENT

Learn the fundamental concepts of procurement management and logistics. • Understand the methods, tools and challenges of the buyer and procurement officer profession. •...

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FUNDAMENTALS OF FINANCE AND ECONOMICS

Become familiar with current financial terminologies and tools; Understand and master the components of financial reporting, KPIs, business plans and consolidation; Strengthen financial skills...

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BUDGET AND PLANNING SKILLS

Become familiar with budgeting terms and concepts. Understand and strengthen skills with 3 budgeting concepts. Apply practical budget cases and examples.

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DIGITAL FINANCE FOR ALL

Gain an integrated 360-degree view of digital payments and become familiar with a standard set of concepts and vocabulary. Be able to illustrate the...

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FINANCE FOR BEGINNERS

Learn about what financial statements communicate. – Develop the ability to perform rapid financial diagnostics on a company.

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DIGITAL BANKING APPROVALS

You will cover the foundations and overview of FinTech, FinTech security and regulation (RegTech), FinTech risk management, and disruptive FinTech innovation: implications for society....

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CASH FLOW ANALYSIS

Enable participants to master banking relationships and have decision-making tools for the allocation and use of available credit.

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PERFORMANCE ANALYSIS AND FINANCIAL REPORTING

Understand and interpret the components of financial reporting (balance sheet, income statement, P&L, working capital, cash flows…), the basic ratios and their significance in...

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INVENTORY AND STOCK RELIABILITY TECHNIQUES

Enable participants to better manage the balance between needs and resources in order to avoid stock-outs and overstocking.

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PUBLIC SPEAKING

At the end of the training, participants will be able to: Structure a speech in a clear and persuasive manner Manage stress and emotions...

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WRITE PROFESSIONAL WRITING

Following this training, participants will be able to: • Adopt effective communication techniques in their drafting • Select an appropriate method for writing clear...

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SKILLS COMMUNICATION

Gaining self-confidence to gain oral ease Structure your ideas to write clear and/or powerful writings Adapt your communication to be more impacting

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WEB WRITING

Mastering specific web-specific writing techniques Learning to write engaging and optimized content for SEO Develop skills to adapt style and tone to suit Target...

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COMMUNICATION AND COLLABORATION

Improving the quality of distance and face-to-face professional exchanges Developing active listening and constructive posture Promoting teamwork and inter-service cooperation

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STRATEGIC COMMUNICATION AND MARK IMAGE MANAGEMENT (DIGITAL COMMUNICATION: E-REPUTATION & BRANDING PERSONAL)

Understanding the challenges of personal and professional digital communication Mastering the fundamentals of reputation Define and implement a personal branding strategy Identify and use...

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DIGITAL COMMUNICATION: WEB-EDACTION

Mastering writing techniques Be able to correct content Identify quality texts.

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SOCIAL MEDIA (GOOGLE ADS, FACEBOOK, LINKEDIN, …)

Own social media mechanisms to listen, recruit and retain clients Integrate the specifics of social media to develop its communities and products.

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ENSURE ITS OCCUPATIONAL MEETINGS

Preparing and hosting professional meetings Choose the type of meeting and know how to adapt the appropriate animations Select the best tools and supports...

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WE ARE COMM

Accelerating the transformation of the profession Promoting its added value through a collective of communication A club for advertising teams.

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MEDIA TRAINING – MEDIA SOMETHING

Learn how to control media behaviour (maintenance and reactions to cameras, training and reflexes to journalists’ questions…).

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RELEVANT AND IMPACT REPORTING

Select the appropriate form and channel of communication of their reports Develop clear, complete and relevant reporting documents Evaluate and improve their writing

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FRENCH LANGUAGE REDACTION TECHNICAL

Adopt effective communication techniques in their drafting Select an appropriate method for writing clear and relevant documents Evaluating and improving his works

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COMMUNITY MANAGEMENT

Integrating the specificities of community management and social networks Being able to manage, moderate, configure social networks To be able to optimize the basic...

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DIGITAL COMMUNICATION: INFORMATION PROCESSING TECHNOLOGIES

Assimilating Information Processing Technologies Be able to process and cross-check the data To be able to understand the challenges of disseminating information

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DIGITAL COMMUNICATION: E-REPUTATION & PERSONAL BRANDING

Learning the learner to create an e-reputation Make a name on social networks through his personal brand or his personal brand through our brand,...

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USING A POWERPOINT PRESENTATION WITH IA

Enhancing the impact of different presentations Making the most of PowerPoint Write clear and powerful messages Structure his oral presentation and speech

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CERTIFIED AML FINTECH COMPLIANCE ASSOCIATE (CAFCA)

Upskill and empower the teams to protect the organization Understanding core compliance principals, risks and functions Providing evidence of financial crime prevention prevention prevention...

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CERTIFIED FRAUD CERTIFICATION

Strengthen and ensure recognition of your expertise in risk management of fraud, corruption and money laundering and governance. Acquire national and international credibility by...

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COSO IC CERTIFICATE DISTANT LEARNING PROGRAM

Have an understanding of the key concepts of the framework Understanding the Framework in the context of the company Identifying and analysing risks Develop...

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COST PREVENTION AND MANAGEMENT

Provide participants with the necessary knowledge of the various arrangements to be made to avoid possible conflicts Identify mechanisms for internal fraud Recognize the...

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PERMANENT CONTROL

Understanding what internal control is Know the internal control framework according to banking regulations Roles and functions of different actors Understand the positioning of...

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CISA (CERTIFIED INFORMATION SYSTEM AUDITOR) CERTIFICATE

deepen your knowledge and improve your IT audit skills analyse and control the various areas covered by CISA assimilate CISA vocabulary and policy ideas...

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AUDIT TAXAL

Measuring the company’s tax risk to prepare for tax controls Assessing the company’s fiscal performance Maintaining the company’s reputation Analyze one company’s tax record...

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ANTI MONEY LAUNDERING & COMPLIANCE

Identify and understand regulatory and policy frameworks for LBA/FT; Analyze the impact of technological innovations on these frameworks; Apply analytical tools and approaches to...

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INTERNAL AUDIT BY ISO 19011

Understanding audit interests Know the principles of ISO 19011 Know how to prepare an audit checklist: to collect information on the ground and write...

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CONDUCTING AN INTERNAL AUDIT MISSION: METHODOLOGY

Owning the various stages of an audit mission. Identify mission objectives based on the risk of the activity being audited. Collect information to meet...

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AUDIT TOOLS AND TECHNOLOGIES

To appropriate and use a series of tools and techniques. Choose the right tools and techniques at the right time. Build tools for and...

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INTRODUCTION TO THE INTERNAL AUDIT

Identify the internal audit, by definition, its organizational positioning. And its added value Identify its scope of assessment. Identify “clients” and key processes. Understanding...

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DATA DRIVEN DECISION MAKING

– Understanding the issues and scope of data marketing – Develop and deploy a targeted strategy – Optimize your device to maximize your ROI

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MARKETING DATA ANALYSIS

– Understanding the issues and scope of data marketing – Develop and deploy a targeted strategy – Optimize your device to maximize your ROI

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MARKETING SKILLS (ABILITIES TO HEAVILY PROMOTE THE COMPANY THEY’RE TASKED WITH HIRING FOR)

– Understand the strategic (not only operational) issues of such structuring – Recognize signs indicating the need for structuring – Understand why the role...

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MARKETING DIGITAL

Understanding the different levers of digital marketing Design and implement a Digital Marketing Strategy Measuring and monitoring the effectiveness of web actions

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DO A MARKET STUDY

At the end of the training, employees will be able to understand the external and internal environment of a market, master the strategic analysis...

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NEGOTIATING TECHNICAL

At the end of the training, employees will be able to: • Developing self-confidence and assertiveness • Discover soft skills to get the right...

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ANALYSIS OF THE MARKETING DATA

– Understanding the issues and scope of data marketing – Develop and deploy a targeted strategy – Optimize your device to maximize your ROI

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PHOTOSHOP BASE OR ILLUSTER (FREE LOGICIAL)

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MARKETING PLAN

Develop marketing plan in relation to strategy Follow and adjust your marketing plan according to the results achieved.

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OPERATIONAL MARKETING

Understanding and mastering: • the mark • distribution • price • communication Developing its communication strategy Run and manage its marketing budget.

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TRADE MARKETING

Understanding the relevance of the marketing trade Develop and evaluate its trade marketing strategy.

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MARKET ANALYSIS

Conduct market research Know the techniques of statistical surveys and analyses. Mastering and interpreting: • internal information • external information sources • environmental analysis.

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STRATEGIC MARKETING

Understanding the marketing challenges of his business Define positioning and customer segments Pilot its marketing strategy from A to Z.

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