Qualification activities
Community Management, digital marketing, e-commerce, blogging, vlogging, cinema, visual production
All areas related to the creation of e-reputation and personal branding: activism, entrepreneurship…
Skills associated with qualifying activities
Participants can distinguish between e-reputation and personal branding
Participants will be able to gain reputation and visibility by name, brand, project, start-up, company, organization on social networks and on the Internet
Participants will be able to distinguish the specificities of different social networks and see what values each social network adds to their brand
Participants will master the different features offered by different social networks
Competencies or abilities to be assessed
The ability to use social networks and distinguish their functionality
The assimilation of tools and their use will be taken into account in the evaluation