AI & DIGITAL MARKETING - axian university

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AI & DIGITAL MARKETING

Category

INFORMATION TECHNOLOGY

Subcategory

Artificial Intelligence

Code

IA011

Training Objectives

Use AI to optimize marketing campaigns, analyze customer data and improve commercial performance.

Training Program

1. Fundamentals of AI applied to marketing
2. AI-assisted marketing content creation
3. Customer segmentation & campaign personalization
4. Digital advertising & performance optimization
5. Marketing data analysis & KPIs
6. Marketing automation & AI strategy

Target Audience

Marketing managers, community managers, communication officers, entrepreneurs, sales teams.

Duration (Days)

2

Minimum Number of Seats

8

Maximum Number of Seats

10

Trainer

TEAM TIC Madagascar

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