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MARKET ANALYSIS

Category

BUSINESS

Subcategory

Marketing

Code

MKT005

Training Objectives

Conduct market research Know the techniques of statistical surveys and analyses. Mastering and interpreting: • internal information • external information sources • environmental analysis.

Training Program

I- Preparing a draft market study
II- To carry out its market study
III – Measuring and determining adaptation actions and arrangements to be implemented

Target Audience

All actors in the field of trade, communication and marketing

Duration (Days)

2

Minimum Number of Seats

5

Maximum Number of Seats

15

Trainer

Learning & Development

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